Build Trust with Search Engines Through Consistent Local Citations
Citations are mentions of your business name, address, and phone number (NAP) on other websites. Search engines use these citations to validate your business's legitimacy and location. We build high-quality citations on authoritative local directories, industry-specific sites, and data aggregators to supercharge your local SEO efforts.
What's Included in Citation Building
- NAP Audit & Cleanup - Identifying and fixing inconsistencies in your existing citations that may confuse Google.
- Data Aggregator Submissions - Submitting to major data aggregators (Infogroup, Acxiom, Localeze) that power GPS systems and major directories.
- Top Tier Directory Listings - Building citations on Yellow Pages, Yelp, Foursquare, and BBB.
- Industry-Specific Directories - Finding niche directories relevant to your industry (e.g., Avvo for lawyers, Houzz for contractors).
- Local Chamber of Commerce - Getting listed in local business associations to build community relevance.
- Duplicate Listing Suppression - Identifying and removing duplicate listings that split your authority.
- Ongoing Monitoring - Quarterly audits to ensure new inconsistencies don't appear.
Our Citation Building Process
Step 1: Citation Audit & Inventory - We compile a list of all existing citations and flag inconsistencies (misspellings, wrong phone numbers).
Step 2: Data Standardization - We standardize your NAP format to match Google's preferred format.
Step 3: Manual Submissions - We manually submit to 50+ high-authority directories (not automated software).
Step 4: Cleanup & Duplicate Removal - We contact directory owners to fix incorrect info and remove duplicates.
Step 5: Verification & Reporting - We provide a live spreadsheet of all citation links and their statuses.
Frequently Asked Questions
Why are citations important for local SEO?
Citations are one of the top three local ranking factors. Consistent NAP information across the web signals to Google that your business is legitimate and trustworthy, which is essential for appearing in the Local Pack.
Can I use automated citation software?
We recommend manual submissions. Automated software often results in low-quality directories or incorrect information. Manual submissions ensure accuracy and allow us to claim listings, giving you control to edit them later.
How many citations do I need?
It's about quality, not just quantity. A business with 50 consistent citations on high-authority sites will outrank a business with 200 spammy directory links. We focus on building a strong foundation of 50-100 core citations.